Reach the audience that reads to the end.
TID readers are India's most engaged independent news audience — educated, professional, and politically informed. They spend more than 7 minutes per visit and they read the counterpoint too.
Advertising formats
All formats are clearly labelled as advertising. We maintain strict editorial separation.
Header Banner
Prime placement above the fold on every page. Maximum visibility for brand campaigns.
In-Feed Native
Editorial-style placement within article feeds. High engagement, low disruption.
Sidebar Display
Persistent sidebar placement on desktop article pages.
Article End Unit
Single high-impact placement at the end of every article. Readers who reach here are your highest intent audience.
Newsletter Sponsor
Exclusive sponsorship of our editorial newsletter. Single advertiser per edition.
Branded Content
Clearly labelled sponsor content created to TID's editorial standards. Contact us for details.
Our editorial wall
No advertiser has ever influenced, or will ever influence, a TID editorial decision. Advertising teams and editorial teams operate independently. Advertisers do not see articles before publication, cannot request changes to editorial content, and cannot prevent publication of stories that affect their interests. This is non-negotiable.
Ready to reach TID's audience?
Email our advertising team to discuss formats, pricing, and campaign options. We respond to all advertising enquiries within 48 hours.